People solutions for complex change.

Hatch partnered with Rutherford HR on their comprehensive brand development, including naming, brand architecture, visual identity and digital personality. The result is a cohesive dynamic brand that reflects RHR’s values and strengthens its market presence.

SERVICES
BRAND + DESIGN
Client
Rutherford HR
Production
'22

James Rutherford – Director
Rutherford HR
“We worked with Hatch to brainstorm what our branding objectives would be. Our collaboration ensured that our new brand execution was sophisticated and professional, with enough personality to remain personable.”

ACKNOWLEDGEMENT

We acknowledge the Traditional Owners of the land where we work and live. We pay our respects to Elders past, present and emerging.  We celebrate the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.